Synfinity

90s band website design for a live dance act built around house, club and classic 90s anthems.

A bold Drupal 10 website combining video, colour, mobile-responsive design, social integration and AI-assisted SEO strategy.

A colourful Drupal website for a live 90s dance band

Synfinity is a dynamic 90s dance band built around live performances of classic house, club and dance anthems. The website needed to capture the bright, colourful energy of 90s dance culture while giving the band a professional platform for enquiries, packages, media and event bookings.

This 90s band website design project focused on creating a bold, visually immersive online presence that reflected the atmosphere of the show. The homepage uses a vibrant video wallpaper loop to create an immediate sense of energy, supported by clear navigation, strong event pages and a mobile-responsive Drupal 10 build, connecting the project with Ultraluminal’s wider website design and build and Drupal development and support work.

The project also included AI-assisted SEO and content support. Competitor websites were analysed to understand keyword strategy, page structure and content opportunities, with those findings built into Synfinity’s own SEO plan. This helped shape the site’s landing pages, headings, metadata and search-focused content.

Within two weeks, the site reached the second page of Google for selected target keywords and received its first confirmed booking: a corporate event at The International Convention Centre in Birmingham.